We are pleased to announce a new partnership with Surf Snowdonia, the world’s first ever publicly accessible Wavegarden surfing lagoon.

Surf Snowdonia joins our growing portfolio of sports and leisure customers using our data-driven service to improve the customer experience and build deep and long lasting customer relations.

We will utilise the Surf Snowdonia new selected software solution supplied by Green 4 Solutions. Our marketing leading ‘Go’ platform includes a single system for scheduled activity bookings, retail, CRM, marketing automation and a customer loyalty programme.

We will help Surf Snowdonia to harvest the customer data they hold in the technology platform in order to drive personalised communications, increase average spend per person and increase the frequency of visits.

Phil Nelson, Business Development Director at Surf Snowdonia said “After running our initial first short season, it became apparent that we required an end to end platform to cope with the huge and diverse visitor numbers across all aspects of our business.”

“After comparing many different suppliers and solutions we chose Green4 and 4Sight for being able to fulfil all of our requirements and within our budget. Central to our decision making process was the willingness to work with our very short times scales which we believe can only be achieved by the depth"

Our Managing Director, Garry Adamson, said “4Sight is delighted to be selected as the CRM & Data marketing partner of Surf Snowdonia. We look forward to developing and executing a customer centric plan involving data and insight which is an essential combination for success within the leisure industry.”

Click here to read the full press release.